Defining Mascara by Jerome Alexander

The Jerome Alexander voluminous mascara was formulated for women who want results without compromise. While most mascara volume rely on pigment alone, this formula goes further. The mascara for older women 60 plus with Shea Butter and Meadowfoam Seed Oil condition and nourish lashes with every application, and a Hydrolyzed Protein complex works to strengthen as it coats each lash. Beeswax and Carnauba Wax deliver flexible hold that keeps curl and definition locked in without stiffness or heaviness. The result is soft, buildable volume that looks intentional, not overdone. Lashes are separated, extended, and curled from a single mascara tube application, with the option to layer for more drama. The hypoallergenic lash mascara makes it suitable for sensitive eyes and contact lens wearers, two groups most eyelash mascara routinely ignore. And because removal should never be a chore, the film-forming formula rinses away cleanly with warm water alone. Ideal for everyday wear, work, and any occasion where polished, defined eyes complete the look from a morning meeting to an evening out. A reliable daily mascara lengthening for women who want their eye look to stay exactly as applied all day long. Includes mascara length No dedicated eye makeup remover required, warm water removes cleanly. Hold the brush flat or at a right angle, comb lashes from root to tip, let dry, and add a second coat for extra lift and extension.